I have over 15 years experience in business and have worked with, and in, a large number of different businesses across Australia. What do I do? Business, the old fashioned way. By creating trusted relationships to allow me to provide tailored and effective business solutions to all my clients. Businesses are quite different in so many ways and this requires advisors who take the time to understand the complexities of each business model.

My Goal? To add value to every client and business that I meet

I have helped business owners:

  • Maximise their business value
  • Discover unexploited potential within their business,
  • Implement strategic business and financial goals,
  • Improve efficiencies and realise greater profits through simple but effective strategies and solutions,
  • Benchmark their business against peers, competitors and leaders in their industry,
  • Discover hidden cash flows; and
  • Provide guidance and assistance in all areas of business.


  • Worked with a large variety of businesses ranging from start-ups to businesses exceeding turnovers of $50M.
  • Implemented strategic business and finance changes across a variety of businesses and industry.
  • Assisted businesses in attaining double-digit growth in sales, gross profit margins and profit.
  • Created, developed and implemented a financial forecasting iPad application for small and medium businesses.
  • Managed an asset base in excess of $80M generating net incomes in the millions.
  • Overseen and facilitated the takeover and merger of small and medium businesses.
  • As a General Manager and Financial Controller taken poor performing businesses to highly profitable companies.
  • Developed a financial forecasting model for one of Australia's largest banks currently used by retailers.

My expertise is in the following:

  • Financial and business modelling.
  • Benchmarking
  • Management and financial reporting solutions.
  • Budgeting and financial analysis.
  • Profit improvement strategies.
  • Balance sheet and income growth.
  • Cash flow management and improvement strategies.
  • Internal control and process redesign.
  • Improvement in business efficiencies.
  • Banking reviews, restructures and negotiations.
  • Business negotiations.

All businesses no matter their size have a vision as well as a set of goals and objectives. The road map, or plan, to achieving their business' vision, goals and objectives is known as the business’ strategy. It is management’s game plan for improving and strengthening the performance of their business to ultimately increase their business value.

I provide businesses with the expertise and knowledge by assisting them with defining, setting, implementing and monitoring their business’ strategic blueprint.

Business consulting services and solutions offered by Peter Jonsson

Medical Design Innovations Pty Ltd

Medical Design Innovations is an Australian company based in Brisbane, specialising in the design, manufacturing and installation of operating theatre equipment, intensive care units, critical care and other patient treatment areas. Innovative solutions is MDI’s main focus and their research & development team strives to implement the latest technology, to provide the best equipment to suit their client’s needs. MDI is a local manufacturer and exports worldwide.

“Peter has been a great addition to our business and team. In a matter of months we have started to see some real business results. All the objectives and goals set by Peter are starting to be achieved. Our business now has a clear financial performance strategy with all the necessary tools in place to allow us to continually monitor how we are performing against our targets. I am looking forward to the further changes Peter will be implementing over the coming months. These changes are exciting for our business which will allows us the opportunity to understand in far greater detail where our business’ profitability really lies and uncover opportunities that we never knew existed within our business. Our IT department, administration staff and myself found Peter to be an excellent communicator and mentor, a real pleasure to work with and a great asset to our company I would not hesitate in recommending Peter’s services to any other business.”

Sergio Esteves
Managing Director

Altitude Financial Group

“I have seen firsthand the fantastic work Peter does with his clients. Peter’s assistance with the structuring of financial management, management reporting and banking arrangements, have provided significant time and money savings for his clients."

Brent Charlton
Director & Principal


Afends was established in 2006 in Byron Bay, Australia. Afends is now one of the leading fashion/ lifestyle brands from Australia with 4 flagship stores in Australia, one in Indonesia and America. The business has a powerful online presence and online store, distribution to 8 countries, and stocked in over 200 independent and multi stores in Australia. The brand also supplies large major retailers such as Surf Stitch, ASOS, Urban Outfitters, SDS and Jack Threads.

“Our company has benefited considerably from Peter’s services. We have seen our cash flow improve significantly, more structure and direction in our finance and accounting department, improvements in our management reporting allowing us to make more informed business decisions and a restructure of all of our banking and international trade requirements which will see us save thousands of dollars a year.”

Declan Wise
Director & CEO

Finance Strategies & Solutions Pty Ltd

“I have worked with Peter for over 6 years, in his capacity as a banker but also as an independent consultant. I consider Peter to be exceptionally talented at what he does. He is one of few people who has gained experienced from the Corporate world plus also can provide knowledge from his experiences in small and medium business. A combination of Peter’s banking experience and education has seen him able to assist numerous businesses over the years, not only from a structural position but also from a profitability and strategic viewpoint. In this regard I would not hesitate (and in the past have done so), in recommending his services to anyone. He has been a great partner to my business.”

John Cutler

Heritage Tree Services

Heritage Tree Care (HTC) have been servicing the Brisbane region with a complete range of tree services since 1994. They deal direct with the public and also carry out extensive work for major councils and businesses. HTC have a fully qualified and fully insured team of professionals.

“Peter has worked with our company for over 3 years and has been a great partner to our business. Peter has provided us with great professional advice that has lead to fantastic results with our reporting, systems and processes, cash flow and banking. I would not hesitate in recommending Peter’s services to anyone.”

Gavin Rowan
Managing Director

Positive Energy Australia Pty Ltd

Positive Energy Australia Pty Ltd originated in Queensland in 1998. The business has an abundance of experience in electrical contracting and has thrived in the retail and office fitout sector. The business is a nationwide operation that covers all aspects of the electrical fitout and construction industry. The business has operations in 5 states with the long term goal of “200 people with operations across 5 states”.

“Peter provides a great service and advice. He has taken away the time and hassle associated with dealing with the major banks allowing us to get on with running our business. The process involved has been seamless and a fantastic end result for our business.”

Geordie Skinner

Lily & Lime

Lily & Lime is a newly established women's swimwear brand in Australia.

“Peter has been a great partner in assisting our business Lilly & Lime. Through detailed financial reporting and analysis Peter has assisted us in making some key business decisions. We will continue to use Peter's services on an ongoing basis."

Ash Hill & Emma-Jane Hughes

Peter Jonsson is a XERO certified advisor

Xero is the emerging leader in online accounting software, providing business owners with a real-time visibility of their financial position in a way that's simple, smart and secure. Xero is Saas (Software as a Service) software - it is accessible directly from the internet cloud through a standard browser.

Why do I recommend Xero to my clients?

Breakthrough online solution to give you total stock control.

Unleashed is a complete, easy to use solution that gives you a comprehensive set of features to manage your stock and supply-chain, all in the cloud.

All your products and stock on hand information instantly updated across all of you sales and inventory channels. Update your stock information in one place and have those changes reflected across all of you stock locations.


Unleashed is ready to integrate with Xero, Magento, Vend and GeoOP. You can also integrate with multiple applications by using the Unleashed API. Managing your inventory has never been so easy and accurate!

  • Generate customisable reports for in-depth analysis
  • Store an unlimited number of stock SKU's.
  • Hold stock in multiple warehouse locations.
  • Powerful perpetual inventory balances.
  • Precise cost of goods purchased by absorbing landing costs

I provide services to businesses within a 150km radius of Brisbane. My existing clients are based in Brisbane, Toowoomba, Gold Coast, Sunshine Coast and Northern NSW.

0432 762 472


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